There is always an air of mystery when you lay your eyes on a bamboo forest. It is one of the repetitive themes for Chinese paintings and jade carvings. Planted in Asian culture, it has played a great role in this upcoming Malaysian brand, ZIBOOSA. Simple, stylish and definitely sporty, Ziboosa is out to bend the sports fashion norms like the bamboo, flexible yet strongly rooted.
Birth of Ziboosa
The idea, inspired by an Australian bamboo fabric company, was brought to life by Ghazi Ramli when he established Bamboo Malaysia Sdn Bhd in 2009. He built the brand ‘Bamboo Living’, where he developed towels and home accessories. It ran its course, and in 2012, two sisters with a vision took over and diversified its product range into fitness apparel. Shaz and Ija rebranded the business to ‘Ziboosa’, a combination of both the sister’s names, focusing on fashion casual wear for youth and adults. The brand’s message took shape: to look good and feel great while protecting the environment. Bamboo came as the better, greener choice being a natural eco raw material to promote a cleaner and healthier lifestyle through fitness wear.
The two sisters have taken the brand up and have successfully expanded Ziboosa. Their product range now includes t-shirts, blouses, batik collection, towels, home decoration items, festive hampers, corporate gifts—you name it they got it! They operate mainly as an online business, apart from participating in relevant events such as World Bamboo Day (WBD) and International Greentech & Eco Products Exhibition & Conference Malaysia (IGEM). They have also collaborated and became partners with several other brands and designers including Nukleus, Alana Ilham Creations, Victor Khoo, and EcoKnights.
What Makes Ziboosa
Ziboosa’s fabrics are either made of 70% bamboo, 28% organic cotton, 2% spandex composition or 95% bamboo and 5% spandex. At the moment, they import the fabrics in rolls, then design and manufacture the finished goods locally. They have been focused on manufacturing activewear this year. This range includes tank tops, t-shirts, pants, shorts and headgears, among many others.
Ziboosa’s activewear boasts an array of benefits, and they’re all natural!
Bamboo fiber is exceptionally soft; it feels great against your skin. Have you ever imagined bamboo against your skin? While the plant itself may not seem like it would make for soft clothing, the process of extracting bamboo cellulose and converting it into fiber results in a very smooth and silky yarn.
Bamboo fiber is known for its moisture wicking properties. With almost twice the moisture transfer rate of cotton, it is an ideal fabric for clothing worn directly against the skin. The bamboo fiber is highly used in sportswear, yoga clothing and high performance activewear.
Now you may question bamboo’s UV protecting qualities. A recent study by Deakin University found bamboo fabric is 60% better than cotton at protecting the wearer from the sun’s harmful UV rays.
Breathability & Insulating
Bamboo clothing is significantly more breathable and naturally insulating than traditional fibers and synthetics. When woven into fabric, bamboo clothing helps to trap a small layer of air against the skin. This layer acts as insulation, natural temperature regulator, helping to keep the wearer cool in the hot weather and warm during winter.
Scientifically, based on a study that was done by the Japan Textile Inspection Association (JTIA); a quantitative test, method JISL 1902 was performed using 100% bamboo fabric. The bamboo fabric samples were washed industrially 50 times. The bamboo fabric samples were then laden with bacterial strain type staphylococcus IID 1677. After a 24-hour incubation period, they did a count on the live bacteria remaining on the bamboo fabric samples. Their results showed that the samples retained a greater than 70% antibacterial efficiency rate, after 50 industrial washings.
Ziboosa aims to be the leading online eco-friendly activewear label in the running community. The future also seems exponentially great for the brand, as Ziboosa will set up their own concept store in 2016.