Ice-Watch To Host The Light Up The Day Run For The 4th Time


Ice-Watch has been a sponsor for many extraordinary events around the world such as the French Global sailing race in 2016, Abu Dhabi Formula One Championship in 2016, Swiss Polo Championship in 2016, French Winter Sports Tour in 2014, and many more.

Being a part of the global initiative, in Malaysia, Ice-Watch is proud to host the only running event in the Global community. This year, with the 4th year of running which Ice-Watch will be hosting, namely, the Ice-Watch Light Up The Day Run 2019.

This year, Ice-Watch has reinterpreted its original design and treasured models inspired by the express of colours. In conjunction with the annual biggest buzz – the Ice-Watch Light Up The Day Run 2019, the annual event aims to promote a healthier lifestyle and in celebration of colourful, sporty, and urban identity for the brand.

The colourful and funky Belgium watch brand is back in the spotlight once again and will be held in IOI City Mall on the 8 December 2019 with the option of 5km and 10km. It will be a day to bring fun and colours into the hearts of both amateur and avid runners which has made a prominent presence after last year’s run.